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“Vallillo slowly expanded the company without ever asking anyone for a cent and only by working hard to sell the wheat and olives. They call them “cocciapazza” because they can’t stand others making the rules for them and even Donna Lucia is a real policeman at work, but we needed more serious people like that in Serracapriola. Their sons are a beautiful example because they care about the territory and agriculture, they behave well with me and reciprocate the trust you give them with the same coin.”

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We remain farmers among farmers.

Tradition and Made in Italy are the trademark of the Vallillo family. From farmers to entrepreneurs, they have been promoting local agriculture for fifty years, giving voice to that silent Italy that often goes unnoticed. Donna Lucia’s stubbornness together with the dedication of her husband Cosimo led to the creation of an oil mill and a company pasta factory, exclusively with her own efforts. Thus oil and pasta become niche products. The Vallillos’ dream of a circular economy became reality with Fortunato and Lucia’s project to promote high quality by closing the supply chain. Today Antonio, Gabriele, Ludovica and Martina – the new generation – aim synergistically and with excellent managerial and management skills at innovation and constant growth.

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“They were courageous, but it cannot be denied that they have always encouraged us to sow the most suitable types of wheat and when today we see those beautiful packages of pasta, the thought that it is made with our own wheat makes it seem delicious to me. Which is true, because some time ago we had people for dinner and my wife made Vallillo rigatoni without mentioning the origin and our Canadian relatives were left speechless. When we told them that there was our wheat inside, my boys and I were almost on the verge of tears.”

Serracapriola

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We offer dignity and opportunities to the territory.

The key objective of our family is to guarantee high quality products coming from a circular and sustainable agricultural economy. As intermediaries between producer and consumer, we support an ethical supply chain that allows the farmer a fair and stable profit and the consumer a product obtained from raw materials controlled and transformed by Vallillo’s experience and seriousness. In addition to pasta and oil, we want to bring to the table of our consumers the values that represent us: transparency, honesty and trust.

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